Privacy Policy

Last Updated: September 16, 2026

At Uptown Ethnic ("we", "our", "us"), operated from Siliguri, West Bengal, we respect your privacy and are committed to safeguarding personal data collected when you visit or purchase from uptownethnic.com.

1. Information We Collect

• Personal Details: Name, delivery address, billing address, phone number, and email address provided during checkout or account registration.
• Payment Information: Handled securely via encrypted payment gateways (Razorpay/Cashfree/BlueDart). We do not store raw credit/debit card numbers on our servers.
• Browsing Data: IP address, device specs, browser type, and cookies used to remember your cart and wishlist preferences.

2. How We Use Your Data

• To fulfill and ship your orders directly from our Siliguri atelier.
• To send SMS / WhatsApp tracking updates regarding order confirmation and dispatch.
• To provide personalized styling recommendations and promotional festive discounts.

3. Data Security & Storage

All interactions and financial transactions on Uptown Ethnic are protected by industry-standard 256-bit SSL encryption. We never sell or rent your personal information to third-party marketing companies.

4. Contact Privacy Officer

For privacy queries or to request deletion of your account data, write to us at privacy@uptownethnic.com or mail: Uptown Ethnic Atelier, Sevoke Road, Siliguri, West Bengal - 734001.